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Advertisement specs
Basics High impact Specials Video

Double size banner

Full banner

Half page banner

Large rectangle

Leaderboard

Medium rectangle

Skyscraper

Standard banner

Tablet leaderboard

Wide skyscraper

360° banner

3D Spincube banner

Billboard video

Canvas halfpage banner

Cross-device web billboard

Cross-device web Header

Deck of Cards banner

Expandable banner

Expandable full banner

Expandable large rectangle

Expandable leaderboard

Expandable medium rectangle

Expandable skyscraper

Flipboard banner

Floor ad

Half page ad

Mobile web interscroller

Mobile-mini-scroller

Skin billboard

Skin leaderboard

Tablet header

Commercial Content Widget

Commercial post

Cross-device web skin billboard + rectangle

Nu.nl cross-device web pushdown roadblock

Nu.nl cross-device web radical

Nu.nl in-app advertorial

Nu.nl in-app advertorial video

Nu.nl in-app mobile takeover

NU.nl In-App Smarticle

Nu.nl in-app tablet takeover

Startpagina.nl radical

Startpagina.nl skybox

superguide.nl/tvgids.nl Prestitial

Superguide/Tvgids.nl in-app gridboard

Transformer

Native Outstream

Outstream video

Outstream Video Experience

Pre-roll

Specials

Nu.nl cross-device web radical

Delivery terms and conditions

  • In this advertisement type it is mandatory to use Sanoma’s preferred rich-media partners: Adform or Weborama.
  • In this advertisement type the publisher-paid rules apply.
  • Please note, in addition it is only Publisher Paid if it concerns Rich Media that is Guaranteed or Fixed and is hosted by one of our preferred Rich Media Vendors.
  • Should the required template for creation not be available, please get in touch with the Adoperations department of Sanoma via adops.nl@sanoma.com or 088 5569 540.
  • The material must be delivered to a preferred rich-media partner of Sanoma, stating the reference number on the quotation (e.g. 100012345), the name of the client and the name of the campaign.
  • The material must be delivered to the Adoperations department of Sanoma via adops.nl@sanoma.com by a preferred rich-media partner, at least three working days before going live.
  • We would like to receive a preview of the Radical 5 working days before the start of the campaign.
  • The preview can be sent to the Adoperations department of Sanoma via adops.nl@sanoma.com.
  • For all advertisements in the Sanoma network, it must be clear to the visitor that it is an advertisement.
  • A complete overview of Sanoma’s advertising and delivery terms and conditions can be found at sanoma.nl.

Behavioural conditions

  • The advertisement may not impose a processing load of more than 40% on a user’s computer.
  • The advertisement may not slow down or freeze a smartphone or tablet.
  • The advertisement may not slow down or crash a user’s app or mobile browser.
  • No 100% transparent background (max. 50%).
  • Animation is limited to a maximum of 15 seconds (looping is allowed for the banner positions, not for the skin).
  • Only clear CTAs may be clickable in the skins.
  • Please take account of the fact that many visitors use the resolution 1280 x 1024. Please ensure that logos and CTAs are visible within this area.
  • The duration of any video is maximum 15 seconds.
  • The video may play automatically, except on mobile devices.
  • By default a video’s audio is off when served, and can be activated by clicking. On mobile devices the audio can be on by default, and can be deactivated with a click.
  • Clear Play, Pause and/or Stop buttons must be present.

 

Technical specifications

See the information below for technical specifications and to download the appropriate template via Sanoma’s preferred rich-media partners.

Desktop view

Radical header 990×100 px
Large rectangle 336×280 px
Skyscraper 120×600 px
Leaderboard (bottom) 728×90 px
Skin left 640×1200 px
Skin right 640×1200 px
Initial load (total): 800 Kb.
Host-initiated subload (total): 1 mb.
User initiated load (total): 4 mb.

Tablet view

Radical header 768×100 px (468×60 px small tablet)
Medium rectangle 300×250 px
728×90 (bottom) px
Initial load (total): 400 Kb.
Host-initiated subload (total): 300 Kb.
User initiated load (total): 4 mb.

Mobile view

Doublesized (top position) 320×100 px
Halfpage (centre position) 320×240 of 300×250 px
Doublesized (bottom position) 320×100 px
Initial load (total): 200 Kb.
Host-initiated subload (total): 300 Kb.
User initiated load (total): 4 mb.

For delivery via Adform

  • Contact

For delivery via Weborama

  • Please contact sales@weborama.nl for the proper template
  • Contact

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