Specials
Nu.nl cross-device web radical

Delivery terms and conditions
- In this advertisement type it is mandatory to use Sanoma’s preferred rich-media partners: Adform or Weborama.
- In this advertisement type the publisher-paid rules apply.
- Please note, in addition it is only Publisher Paid if it concerns Rich Media that is Guaranteed or Fixed and is hosted by one of our preferred Rich Media Vendors.
- Should the required template for creation not be available, please get in touch with the Adoperations department of Sanoma via adops.nl@sanoma.com or 088 5569 540.
- The material must be delivered to a preferred rich-media partner of Sanoma, stating the reference number on the quotation (e.g. 100012345), the name of the client and the name of the campaign.
- The material must be delivered to the Adoperations department of Sanoma via adops.nl@sanoma.com by a preferred rich-media partner, at least three working days before going live.
- We would like to receive a preview of the Radical 5 working days before the start of the campaign.
- The preview can be sent to the Adoperations department of Sanoma via adops.nl@sanoma.com.
- For all advertisements in the Sanoma network, it must be clear to the visitor that it is an advertisement.
- A complete overview of Sanoma’s advertising and delivery terms and conditions can be found at sanoma.nl.
Behavioural conditions
- The advertisement may not impose a processing load of more than 40% on a user’s computer.
- The advertisement may not slow down or freeze a smartphone or tablet.
- The advertisement may not slow down or crash a user’s app or mobile browser.
- No 100% transparent background (max. 50%).
- Animation is limited to a maximum of 15 seconds (looping is allowed for the banner positions, not for the skin).
- Only clear CTAs may be clickable in the skins.
- Please take account of the fact that many visitors use the resolution 1280 x 1024. Please ensure that logos and CTAs are visible within this area.
- The duration of any video is maximum 15 seconds.
- The video may play automatically, except on mobile devices.
- By default a video’s audio is off when served, and can be activated by clicking. On mobile devices the audio can be on by default, and can be deactivated with a click.
- Clear Play, Pause and/or Stop buttons must be present.
Technical specifications
See the information below for technical specifications and to download the appropriate template via Sanoma’s preferred rich-media partners.
Desktop view
Radical header 990×100 px
Large rectangle 336×280 px
Skyscraper 120×600 px
Leaderboard (bottom) 728×90 px
Skin left 640×1200 px
Skin right 640×1200 px
Initial load (total): 800 Kb.
Host-initiated subload (total): 1 mb.
User initiated load (total): 4 mb.
Tablet view
Radical header 768×100 px (468×60 px small tablet)
Medium rectangle 300×250 px
728×90 (bottom) px
Initial load (total): 400 Kb.
Host-initiated subload (total): 300 Kb.
User initiated load (total): 4 mb.
Mobile view
Doublesized (top position) 320×100 px
Halfpage (centre position) 320×240 of 300×250 px
Doublesized (bottom position) 320×100 px
Initial load (total): 200 Kb.
Host-initiated subload (total): 300 Kb.
User initiated load (total): 4 mb.
For delivery via Adform
For delivery via Weborama
- Please contact sales@weborama.nl for the proper template
- Contact
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